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We often hear “bigger” and “better” in the same sentence. Dream for bigger and better things. Every step forward is a step toward achieving something bigger and better than your current situation. Bigger is always better.
But when it comes to finding the right integrated marketing company for you, smaller definitely has its advantages.
If you’re on the fence about what type of digital or integrated marketing firm to choose—corporate or boutique—here are five reasons why choosing a boutique firm could mean bigger returns for you in the long run.
While the ideologies are geared toward us, the same principles apply to other independent digital marketing firms.
Partnerships — If you partner up with a boutique agency like FCG, it will not only happen at a faster rate than corporate (mainly due to the fact big companies require several sign-off processes), but consider the SEO advantages you could have. Being able to start a new campaign more quickly means that we’re able to start helping your rankings increase more quickly as well. We create cost-effective ways to advertise your business, we give lasting results in your competitive niche market and reach new ones, and we uphold a steady flow of leads to your cyber doorway.
No Middleman — Working with an independent company means more direct and clear communication between you and us. Without a middleman, you not only save money, but the ideas and messages you want to communicate won’t get lost through a game of telephone.
Personalized Attention — We are a growing company, but we believe that specializing in a few things thoroughly is more important than spreading ourselves too thin. We work hard for our clients and, through our expertise in digital media, advertising and web services, we build and support brands that are made to last.
Creativity — Large corporations are naturally risk-management-minded because they have far too many stakeholders to consider. On the other hand, boutique agencies like ours have the advantage to create original and compelling ideas. We embrace our individuality and look for clients who are open to new ideas and fresh ways to develop their businesses. We believe that making our clients shine will help us shine as a byproduct.
Customized Quality — We assess your wants and needs and provide you with high quality work, constructing unique plans to further your business instead of having a couple of standardized strategies to get by. And it’s within an affordable budget.
We bring decades of experience to the table. Above are just five of the many insights we’ve witnessed as an independent integrated marketing company. What are some other benefits? We’d love to see your comments!